In a world overloaded with information, users are attracted to messages that are concise, clear, and visually appealing. That’s why link shortening has become so popular—not just among marketers, but also bloggers, online store owners, and content creators. In this article, we will explore when it’s worth shortening a link and how you can benefit from it.
Why Shorten Links?
Short links are not just about aesthetics. They also offer:
🟢 Higher click-through rates – a short URL looks more appealing and increases the chance of user interaction.
🟢 Better readability – long URLs often look suspicious and overwhelming. A link like https://1url.info/offers2025 is much more user-friendly.
🟢 More control – using tools like 1URL.INFO, you can track clicks, traffic sources, and analyze campaign effectiveness in your stats panel.
🟢 Advanced options – such as custom slugs, password protection, or expiration settings (available in Premium and Platinum plans).
When Should You Shorten Links?
1. Social Media
On platforms like X (Twitter), LinkedIn, TikTok, or Instagram, every character matters. Long links can clutter posts and ruin aesthetics. A short link allows for better presentation and encourages clicks.
2. Newsletters and Email Campaigns
Emails with URLs like https://yourdomain.com/offer/august2025/campaign/banner1/index.php?ref=abc123 don’t look appealing. Instead, use a shortcut like https://1url.info/summer2025, which looks better and allows you to track clicks via built-in analytics.
3. SMS and Offline Materials
For text messages, posters, flyers, or business cards—short links are easier to remember and type. By shortening a link, e.g., to a contact form or promotional page, you increase the chance someone will actually use it.
4. Your Own Content – Blog, Store, Podcast
Creating a blog post, offer, or product description? Instead of sending users to a long, complicated URL, create your own shortcut like https://1url.info/blog-shortening that your audience can easily remember.
Also read: How to Effectively Shorten Links and Increase CTR?
How to Shorten a Link?
- It’s really simple. Just:
- Visit 1URL.INFO
- Paste your long URL into the main field
- Click “Shorten Link” – done!
- Logged-in users gain additional options like link customization, expiration settings, password protection, and even slug reservations (Platinum plan only).
What Else Does 1URL.INFO Offer?
🔍 Advanced click statistics – see countries, browsers, devices, and referrers
🔐 Password protection – secure important links
🧠 AI slug generator – only for Platinum users
🔄 Public API for integration with your systems or apps
💻 Official Chrome extension – shorten links directly from your browser
Summary
Shortening links is a small but incredibly effective step towards better online communication. Short URLs increase click chances, improve the look of your content, and give you full control over your campaigns. If you’re not doing it yet—it’s time to start.
👉 Shorten your first link with 1URL.INFO